Twitter 2.0

Since its inception in 2006, Twitter has grown to over 500 million users and generates over 300 million tweets each day! But Twitter’s popularity (and reasons to exist at all) continue to confound many businesses who dismiss it as a fad not worthy of their time or effort. 

Twitter is not going away anytime soon and needs to be a part of your organization’s social media arsenal. How you use Twitter, what you should be tweeting and what benefits can come from monitoring and searching through other people’s tweets will be explained in this workshop.  You’ll understand hashtags, re-tweets, bit.ly and private tweeting (wait – my tweets are public?!!) as well as how to monitor what others are saying about your company’s products and services. 

Twitter doesn’t exist in a vacuum and we’ll also take a look at “Tweet and Social Media” posting tools as well as why Twitter needs to be part of your complete social networking universe.